
Your skin is your body's largest organ, and like any organ, it thrives when given the right conditions. But what does "healthy skin" actually mean, and how do we achieve it?
At its core, healthy skin has three fundamental characteristics: a strong barrier function, balanced hydration, and efficient cell turnover. Let's break down each of these.
The Skin Barrier
Your skin barrier is like a brick wall, with skin cells as bricks and lipids as mortar. When this barrier is compromised, you experience dryness, sensitivity, and increased susceptibility to environmental damage.
Strengthening your barrier requires ingredients like ceramides, which make up a significant portion of your skin's natural lipid content.
Hydration Balance
Hydration isn't just about drinking water – it's about your skin's ability to attract and retain moisture. Hyaluronic acid is the gold standard here, capable of holding up to 1,000 times its weight in water.
Cell Turnover
Healthy skin constantly renews itself, shedding dead cells and generating new ones. This process slows as we age, leading to dullness and uneven texture. Ingredients like retinol help accelerate this natural renewal process.
The HER STORE 24 Approach
Rather than overwhelming your skin with dozens of products, we focus on these three pillars with our five-ingredient philosophy. Each ingredient in our formulations directly supports one or more of these fundamental aspects of skin health.